Casino Promotions CryptoLogic Launches Instant Click
CryptoLogic Launches Instant Click
Tuesday, 20 July 2010 - 21:55
Online casino software developer CryptoLogic has just unveiled ‘Instant Click’, a new gaming package, which the company predicts will give them an extra advantage in the online market.
This package will allow online operators to immediately add 21 titles (selected by Cryptologic from there range of 300 online games) to their own platform and electronic cashier systems. Someone of the games included are the ‘Millionaire’s Club III’ slot, ‘Jenga’, ‘Bejeweled; and Cubis. Other branded games, such as ‘King Kong’ ‘Streetfighter II’ and ‘Hulk – Ultimate Revenge’ are also available.
Instant Click can be integrated and made available to players in just a matter of weeks. CryptoLogic hopes that this stripped-down package will allow them to offer greater and faster access to their games for online gaming sites, instead of providing their whole game roster in one go.
President of Cryptologic, Brian Hadfield said that, "Instant Click not only boosts CryptoLogic's addressable market but also complements our branded games licensing strategy. For the first time in the company's history we now have a range of products that suits the needs of most operators worldwide and enables them to differentiate themselves with the adoption of our proven content."
The first licensee to take advantage of Instant Click is Tain AB, a European-based provider of online gaming technology products. CEO of the company, Christer Fahlstedt described Instant Click as a “technology platform provider’s dream” as it can be “rolled out swiftly to the online player community by leveraging operators' existing infrastructure at little additional cost”.
As part of the deal, Cryptologic will receive a share of wagering revenues through Tain AB. The arrival of the Instant Click package could be a big boost for Cryptologic – a company that has been struggling to make profits over recent months.
